Keyword research are done in many different ways, and you will probably hear many different ways to do it. For me, I think I have a quite unique way of doing it, since I haven’t read about it anywhere, and it works like a charm.
I usually use the built-in keyword research tool in senuke, as it does most of the work for me, other than picking the good keywords. – Which is quite simple once I have the data.
But the most important thing, is to find the keywords that give the highest ROI, with least amount of time spent. I only focus on keywords I know I can dominate, and I always do. I’m not great a creating websites, but I know how to make a SEO-optimized wordpress blog. Then all I have to do is to include my long-tail keyword in the title of the post,in the tags, and a few times in the main body of the post. I might also submit an article if neccesary. Then I go for dominating the entire frontpage of google with web 2.0. – Which is quite simple. I personally use senuke for this, but it can easily be done manually, and it doesn’t take that long.
But Preben, how about the keyword research?
Yes, I’ll tell you.
I use a combination of wordtracker and google keywords. Then, all I do to analyse the competition, is to use the little-known command in google called “allintitle”. It tells me how many competing websites are using my long-tail keyword in their own title.
It might even be for a keyword phrase that gets 29million results when you do a normal search for it, but only 9 of them have the entire long-tail keyword in their title. If that is the case, I will definately go for that keyword.
Another thing I look at, is if there are any web 2.0 sites in the search, and how they rank.If there is a digg post with the entire keyword in the title, and they have claimed the 78.th spot in google, I might think twice. But unless that is the case, I’ll go for it.
Once I have gathered a list of good keywords with little “title” competition, I’ll start writing blog posts with the keywords in the titles, and submit several unique stories to digg, propeller,furl etc. with different titles, but still keeping the keyword phrase intact. That will give me several spots on the front page of google, for each post. And it goes fast too!
So to sum up how to find keywords and dominate them:
- Gather a list of long-tail keywords with a good number of searches on wordtracker and google.
- Analyse the degree of competition in google, by using the “allintitle:yourkeyword”(without hyphens) command in google, and sort your list after the number of competing websites with your keyword in the title.
- Register a domain with your main keyword in it. Use .com, .net or .org, as I have found them easiest to rank well.
- Install WordPress, tweak it as you like and create a blogpost for each of your keywords with your “weak-competition” keywords in the titles, and write a blogpost like you would have written an article. (With tags etc.)
- Optimize your blog for SEO, and ping it at pingler.
- Submit each of your blog posts to social media sites with unique titles and content, still keeping the keyword phrase intact in the title.
- Submit the RSS feeds for all of the posts to loads of RSS feed aggregators.
- Submit articles for the posts that doesn’t make it to the degree of domination you want.
- Enjoy your traffic!
P.S. You might want to spread it out to avoid getting sandboxed by Google.
Now, which technique do you use?